INTRODUCTION:

Astha Life Insurance Company Limited is a Concern of Army Welfare Trust. The hon’ble prime minister gave AIP in July 2019 with some special assignments to the Bangladesh Army. Astha Life started its business operation in September 2020 with the aim of the welfare of Armed & paramilitary forces along with the general mass and reviving the potentialities of the country’s promising insurance sector by becoming an exemplary role model. Out of 35 Life Insurance companies in Bangladesh, Astha Life is different in its’ kind & special due following reason: 

• First Life Insurance company in Bangladesh is completely owned by a “Welfare Trust” of the Bangladesh Army (AWT) instead of an individual owner (Persons).
• It is fully governed by Army discipline and carries the value of the Bangladesh Army's trustworthiness & reliability and extends these in its operations.
• Specially assigned by HPM to ensure all members of Armed & Paramilitary forces along with a general mass of the country.
• Bangladesh Army led this company is moving forward with a prime focus to establish an exemplary role model Life Insurance Company to recover the faith of general people on Life Insurance.

Astha Life Insurance Company Limited wishes to bring all the citizens of Bangladesh under the life insurance safety matrix, ensure financial security, and mitigate future risks of its policyholders and their families. Apart from that Astha Life Insurance Company Limited also bears a vision to achieve the standard in all practices and bring about a positive change in the insurance industry of Bangladesh with its fully digitalized operation, latest technology adaptation, innovative products, and trusted services.

Apart from that Astha Life Insurance also bears a vision to achieve standards in all practices and bring about a positive change in the insurance industry of Bangladesh with its fully digitalized operation, latest technology adaptation, innovative products, and trusted services. Astha Life Insurance holds the same values of trustworthiness, reliability, and excellence as the Bangladesh Army and extends these values in its operations and services. At Astha Life, we are fully dedicated to ensuring a secure and better future for you and your loved ones and we just don't stop there.